The Toyota Prius is currently the top selling hybrid in the US, and for good reason. With an EPA-estimated 51 mpg city/48 mpg highway rating, the Toyota Prius is the go to car for greater New Castle, PA area drivers who want to cut their gas bill. And don't expect the demand for the Prius to subside any time soon. If anything, the demand will continue to increase alongside with gas prices.

With…

Toyota sales were quite strong in the month of April. The Japanese automaker sold 16,493 new Toyota models in the US, which marks an 11.6-percent increase over the same time last year. And while the fact that the 2012 Toyota Camry led the sales pack with a total of 36,820 sold is quite impressive, the real star of the month is the 2012 Toyota Corolla.

The lauded compact car from our favorite…

What does Toyota have in store for the 2012 New York Auto Show? That's the question everyone's asking, and Toyota has finally given us a tidbit of information to tide us over until the event kicks off.

Specifically, that tidbit would be a still image of a new model that the Japanese automaker plans to unveil at the show. The image reveals more than most teaser images, but still leaves us with more…

It's finally here! Preston Toyota in New Castle, PA, is, of course, talking about the all-new 2012 Toyota Prius c. It's ready to be taken for a test drive on our lot, conveniently located at 1500 Wilmington Road. All you need to do is contact us to arrange a test drive. And from the sound of things more than a few people have taken up similar offers across the country.

Specifically, in a…

For the second year in a row, Toyota is planning to give back to local communities across the country in a big way. That's right, the Toyota "100 Cars for Good" program has been green lit for a return in 2012, and everyone here at Preston Toyota is quite happy to hear it.

For those of you who don't know what the Toyota "100 Cars for Good" campaign is; it's an initiative…

If you're looking for one of the most uniquely- styled vehicles on the road that also comes with off-road ability in-tow, look no further than the 2012 Toyota FJ Cruiser. With tons of style inside and out, as well as fantastic standard and optional features, this new Toyota is one of the coolest vehicles on the market.

Despite the fact that the 2012 FJ Cruiser is mostly unchanged for the 2012 model year (and…

Toyota might not have the longest history in the auto market, but it can boast one of the most prolific. This year, Toyota will produce its 25 Millionth vehicle. This news comes in the wake of last year's tsunami and earthquake in Japan and flooding in Thailand. Shigeki Terashi, President and COO of TEMA explains the impact of these disasters, stating, "Despite a challenging year due to the earthquake and tsunami in Japan that…

Over the years, Toyota has made gigantic strides in automotive technology. Look at Toyota Prius - the very first mass produced hybrid gas and electric vehicle. It has sold hundreds of thousands of models not only in North America, but across the globe. From the dealer lots at Preston Toyota in New Castle, PA to rental models from Zipcar - getting into a hybrid Prius is an event many have already experienced.

At 2012's North American…

Earning an Insurance Institute for Highway Safety "Top Safety Pick" award is no small feat. The organization puts vehicles through rigorous rounds of crash testing, aimed at proving just how safe a vehicle can keep a driver in the event of a car accident. Of course, the ultimate goal of the IIHS is to stop accidents from happening as well, which is why the company puts a heavy emphasis on technologies that prevent crashes in…

Safety is, perhaps, the single most important thing to consider when looking for a new vehicle. No one knows this better than the people at Toyota, who have gone out of their way to make the 2012 Toyota Camry the safest one yet. Of course, neither Toyota nor Preston Toyota simply expects you to believe that 2012 Camry defines everything that safety encompasses, which is why we turn to the National Highway Traffic Safety Administration…